Cookie Policy – Shop

Information on the cookies used by this website

Pursuant to art. 122 and art. 13 of Legislative Decree no. 196/2003 (Personal Data Protection Code), Calabughi srl, Via Mercanti 8, 56127 Pisa (PI), email, as data controller, informs the user about the cookies used in this website (“the Website”) and the data collected by it.

What are cookies and what cookies does the Site use?

A cookie is a short digital document (consisting of a sequence of letters and numbers) that is sent from the Site to the user’s terminal and stored here by the browser, i.e. the Internet browsing program used (e.g. Internet Explorer, Mozilla, Chrome). A cookie is used as an information tool between a web server and a browser and may have different features and functions.

In particular, the Site uses the following types of cookies:

– “technical cookies”, necessary for the operation of the Website and to satisfy user requests: for example, session cookies for multimedia content, authentication cookies to access certain sections of the site; these cookies are session cookies, and therefore remain in the terminal only while browsing the Site and are not used for commercial purposes;

– “Analytical cookies”: these are cookies that collect information on the use of the site: this information is acquired for purely statistical purposes, is not combined with the identity of the user and serves to identify the most visited sections of the website and thus provide users with useful and more interesting information. This information includes the IP addresses of the user’s terminal, the addresses of the Website resources requested (e.g. the web pages visited), the time of the request, the method used to submit the request to the server, the browser used and other technical parameters. These cookies are persistent, and therefore remain in the terminal for a period of time equal to 2 years. The data acquired through these cookies are also stored through a CRM (Customer Relationship Management) system and used by Calabughi srl.

– advertising and profiling cookies aimed at direct marketing activities: this is a cookie that is installed in the user’s terminal and provides information on the pages visited and the resources requested by the user, in order to segment users and provide promotional and marketing information targeted to their needs and tastes. This information may be combined with the user’s name, for example if the user is registered and connects to the site with his credentials. These cookies are persistent, and therefore remain in the terminal for a period of time equal to 2 years. The data acquired through these cookies are also stored through a CRM (Customer Relationship Management) system and used by Calabughi srl.

– third party cookies for interaction with social networks, in particular Facebook: these cookies are installed on the User’s computer in order to allow the social network to identify members when they interact with the relevant plugin.

How to accept or reject cookies
The user can freely decide whether to accept or reject, in whole or in part, the cookies of the Website, setting the browser to receive or reject cookies through the browser’s relevant features. For more information, you are advised to consult your browser’s online help which is generally accessible from the toolbar at the top of the screen. If cookies are disabled, some features of the Website may not be usable. Your browser will continue to store some information necessary for basic website functionality even when all cookies are disabled.
To delete cookies from your browser and delete all cookies that are currently stored on your computer, reset your privacy settings or select “delete cookies”. For more details

The user may directly, at any time and without formality, exercise the rights under Art. 7 of the Privacy Code set out in Legislative Decree No. 196/2003, and therefore obtain confirmation of the existence or otherwise of data concerning him, to know its content and origin, verify its accuracy or request its integration or updating, rectification, cancellation, transformation into anonymous form or blocking of data processed unlawfully, and to
oppose in any case, for legitimate reasons, their treatment, by contacting Calabughi Srl, at the addresses listed above.

Here we would like to inform you about the data collection and our use of the data. The following statement on the processing of personal data clarifies which data is collected from our web pages and which data is processed and how it is used.

1. Responsible office and rights of the person concerned

The office responsible for the collection, processing and use of your personal data in accordance with the terms of the law on data protection is Calabughi srl (hereinafter referred to as “Calabughi”), via Mercanti 8, 56127 – Pisa – Postal address: Calabughi srl, operational headquarters c/o via delle Lenze 216/b, 56122 – Pisa, Italy – Email:

You can obtain information about your data stored at Calabughi at any time and free of charge, as well as exercise your right to review, block or delete your data using the aforementioned contacts.

If you wish to object to the collection, processing or use of your data by Calabughi in accordance with the provisions of the Federal Data Protection Act in total or for individual transactions, you may send this objection by email, or letter to the above contacts.

Collection, processing or use of personal data

Personal data are data on the personal or objective circumstances of a specific or identifiable individual. This includes: your name, your telephone number, as well as the personal data you provide to us when registering or creating your account.

For each customer who registers with us, we create a password-protected direct access to their personal data stored with us. Here you can see, among other things, the data of your orders processed, in progress and recently shipped, as well as administer your personal data.

Account creation

During registration, the following data are required for a customer account (required data):

– your email address

– your password

– your name

– your surname

– your sex

– your tax code

– consent to data protection provisions

– billing and/or shipping addresses

For your orders you must enter the correct name and surname, address and payment details. Also useful is your email address to give you confirmation of receipt of your orders and shipping as well as in general to communicate with you. We also use your email address as the identification (registration name) you need when logging into your account.

Account usage

You can use your account to connect to the various European online shops in Calabughi.

Collection, processing or use of your personal data

We collect, store and process your data for the complete execution of your purchase, including subsequent warranty procedures, for our services (e.g.: ‘Wishlist’), the technical administration, own marketing purposes as well as to prevent crimes and scams. Your personal data will only be passed on to third parties to the extent permitted by law,
including for the purposes of contact processing or billing, for marketing purposes, if you have given your prior consent. As part of the order process, for example, the service providers we order (e.g. carrier, logistics company, banks) receive the necessary data to carry out the order and task. The service providers we commission may use the data transmitted in this way only for the purpose of carrying out their task.

Use of your data for advertising purposes

In addition to carrying out your purchases at Calabughi, we also use your data for the following purposes: to continuously improve your shopping experience and to make it appropriate to the customer and individual; to communicate with you about your purchases, as well as about certain products or marketing offers; and to recommend products or services that may interest you.

For this purpose, we use existing information, such as confirmations of receipt and reading of emails, information about the end device you are using, your Internet connection, operating system and platform, date and time of your visit to the site, or the products you have examined, as well as information we receive from you (including automatically generated or transmitted information). We also use the historical data of your orders.

You can object to the use of your personal data for advertising purposes at any time, either completely or for specific elements, without incurring any costs in addition to the transmission costs in accordance with the basic rates. A written communication to the contact data as per no. 1 (e.g.: by email, letter) is sufficient.


To send the newsletter we use the email address you have given us and we only need the consent that you, as the owner of the email address, approve the receipt.

If you no longer wish to receive our newsletter at a later date, you may object at any time without incurring any costs in addition to the transmission costs in accordance with the basic rates. A written communication to the contact data as per no. 1 (e.g. by email, fax, letter) is sufficient. Of course, each edition of the newsletter also contains a link to

Product recommendations by email

If you have made purchases on the Calabughi sites, you will regularly receive product proposals from us by email. You will receive these product proposals even if you have not subscribed to the newsletter. In this way, we would like to provide you with information about products in our range which, based on your latest purchases from us, may be of interest to you.

If you no longer wish to receive product offers or, in general, advertising communications at a later date, you may object at any time without incurring any costs in addition to the transmission costs in accordance with the basic rates. A written communication to the contact data as per no. 1 (e.g.: by email, letter) is sufficient. Of course, each email also contains a link to unsubscribe.

Banner advertising

We use the data collected during your visit to the site to show you so-called banner advertising. These are advertisements that we place on third party sites. In general, this is done by the use of so-called cookies or pixels. Our goal is to make our advertising proposal more interesting and useful to you, so with regard to banner advertising you will mainly see products that you have already examined on our pages or products that are similar to those you are interested in (the so-called retargeting). In the context of banner advertising, we only use pseudonymised data; cookies do not contain any readable text information about your data (e.g. name or email address).

More information on cookies, pixels and retargeting can be found in sections 3 and 6 of this policy.

Games with prizes, market and opinion research

In the context of prize games, we use your data for the purpose of communicating your winnings and advertising our offers. The conditions for participation in the respective competition contain more detailed information.

In addition, we use your data for market and opinion research. We do not use the data collected for the purpose of market and opinion research for advertising purposes. Within the scope of the respective survey, i.e. where you will enter data, you will find more detailed information (in particular on the evaluation of your data). Your answers in surveys are not passed on to third parties or published.

You may at any time object to the use of your personal data for market and opinion research, either completely or by individual element, without incurring any costs in addition to the transmission costs in accordance with the basic rates. A written communication to the contact data as per no. 1 (e.g. by email, fax, letter) is sufficient. Of course, every email related to the market or opinion survey also contains a link to unsubscribe.


Acceptance of cookies is not a prerequisite for browsing our pages. However, please note that our website and services have limited functionality if we are not permitted to place cookies.

What are cookies?

Cookies are small files that are stored on your device and that store certain settings and data for exchange with our systems via your browser. In principle, there are two types of cookie: so-called session cookies, which are deleted as soon as the browser is closed, and permanent/temporary cookies, which are stored for an extended or indefinite period on your device. This storage is necessary in order to be able to set the pages of our site and our offers in a more suitable way to you and therefore facilitate its fruition, for example by storing certain settings, so that it is not necessary to repeat them every time.

What types of cookies do Calabughi’s sites use?

Most of the cookies we use are automatically deleted from your hard drive at the end of your browser session (that’s why they’re called session cookies). Session cookies are used, for example, to provide you with a multi-page shopping cart function. We also use cookies that remain on your hard drive. In the following visits you have the automatic
recognition of the fact that you have already been on our site and which settings and data you prefer. These temporary or permanent cookies (lasting from 1 month to 10 years) are stored on your hard drive and delete themselves when the set time expires. In particular, these cookies serve to make our offer more usable for consumers, and more efficient and secure. With these files, for example, you can view on the site information selected individually according to your interests. The sole purpose of these cookies is to tailor our offer as closely as possible to the wishes of our customers and to make your visit to our website as comfortable as possible.

What data is stored in cookies?

The cookies used by Calabughi only use pseudonymised data. The activation of cookies is combined with an identification code and there is no match between your personal data and this identification code. Your name, IP address or similar data, which may allow you to trace directly from the cookie to you, are not placed in the cookie. On the basis of the cookie technology we only obtain pseudonymised information, e.g. regarding the pages of our site have been visited, the products have been examined etc.

What is onsite targeting?

Using cookie technology on Calabughi’s web pages we collect data to optimize our advertising and the complete online offer. This data is not used to identify you personally, but only for the pseudonymised evaluation of the use of the site. With this technology we can present you with advertisements and/or specific offers and services whose content is based on information obtained from clickstream analysis (e.g. advertising based on the fact that in recent days you have only looked at trainers). Our aim is to make our online offer as attractive as possible for you and to present you with advertising that matches your areas of interest.

Are there also third-party cookies?

Calabughi uses a number of advertising partners to help make the Internet offer and website pages more interesting for you. So when you visit our site you also have the storage of cookies of partner companies on your hard drive. These are temporary or permanent cookies that are automatically deleted when the set time expires. These temporary or permanent cookies (lasting from 14 days to 10 years) are stored on your hard drive and delete themselves when the set time expires. Cookies from partner companies also contain only pseudonymised or even anonymised data. These are, for example, data on which products you have examined, whether you have purchased
something, which products you have searched for etc.. Some of our advertising partner companies collect information even beyond the web pages on the pages you visited previously or which products you were interested in, in order to be able to display advertising that best suits your interests.


To this end, our websites use retargeting technologies. We use these technologies to make the Internet offer more attractive to you. This technology allows us to contact internet users who are already interested in our shop and our products on our partners’ websites. We are convinced that the display of customised and interest-related advertising is generally more attractive to the Internet user than advertising without such references. The display of advertising media on our partners’ pages is based on cookie technology and analysis of previous usage behaviour. This form of advertising takes place in a completely pseudonymised manner.

If you use our pages, we place cookies and collect, store and use your usage data with them. In addition, your data is also stored after the end of the session with the browser, to be called up, for example, when you next visit our site.

How do you exclude the storage of cookies?

In your browser you can set the option that only accepts cookies if you agree and thus prevent the further storage of cookies in the future. If you want to accept Calabughi’s cookies but not those of other service providers and partners, you can choose the “Block third-party cookies” setting in your browser.

Normally the help function in the toolbar of your web browser explains how to refuse new cookies and make existing ones ineffective.

Log files

For each access to the Calabughi web pages, usage data is transmitted by the respective Internet browser and stored in log files, so-called web server log files. The data sets stored in this procedure contain the following data: date and time of the call, name of the called site, IP address, referrer URL (URL of origin, that of the site through which you arrived at the site in question), the amount of data transmitted, as well as information on products and the version of the browser used.

We process these logfile datasets to improve and make shops more usable, to identify and remove errors faster, and to manage server capacities. At the same time, we use logfile data sets to reject attacks on our shop, for example in the context of so-called distributed denial of service attacks, which aim to block our servers by overloading them with

Web analysis

In order to continuously improve and optimise our offer, we use so-called tracking technologies. For this purpose, we use the services of Google Analytics and Webtrekk.

Google Analytics

This website uses Google (Universal) Analytics, a web analysis service offered by Google Inc. ( Google (Universal) Analytics uses methods that allow an analysis of your use of the website, such as so-called cookies, text files that are stored on your computer. The information created about your use of the website is usually transferred to a Google server in the USA and stored there. In the case of activation of IP anonymisation on this website in the EU Member States and other signatory states to the Convention on the European Economic Area, your IP address will be shortened before it is transmitted. Only in exceptional cases will the full IP address be transferred to a Google server in the USA. The anonymised IP address transmitted by your browser to Google Analytics will not
be combined with other Google data.

You can prevent the collection and transmission of data generated by the cookie about your use of the website (including your IP address) to Google and its distribution via Google by downloading and installing the browser plugin available under the following link:

Alternatively to the browser plug-in you can click on this link to prevent detection by Google Analytics on this website. Doing so will install an opt-out cookie on your terminal device. If you delete your cookies, you must click on the link again.


In addition, for the statistical evaluation of websites, we use the technologies of Webtrekk GmbH, Boxhagener Str. 76-78, 10245 Berlin ( With the help of Webtrekk’s services, we collect statistical data on the use of our web offer. This data is used to continuously improve and optimize Calabughi’s shops and our offer and to make
the pages of the website more interesting for you. For the web-controlling software used by Calabughi, Webtrekk GmbH has been certified, in the field of data protection, by TÜV Saarland. In this context, the collection and processing of tracking data in terms of data security and compliance with data protection was specifically checked and monitored. The information that your browser transmits in connection with the use of these websites is
collected and evaluated. This is done by means of cookie technology and so-called pixels, which are integrated into each website. In this context, the following data is collected: request (name of requested files), browser type and version, browser language, operating system used, internal resolution of the browser window, screen resolution, Javascript activation, Java on/off, cookies on/off, colour depth, referrer URL, IP address (it is only detected anonymously and deleted immediately after use), access time, clicks made, order values, shopping carts and anonymous form content (e.g. if a telephone number has been entered and not). Direct pairing with a person is excluded at any time. The data collected in this way is used to compile anonymous usage profiles that provide the basis for web statistics. The data collected with Webtrekk technologies will not be used without the prior consent of the person concerned to the personal identification of the user of these web pages and will not be combined at any time with the data of the person associated with the pseudonym.

The collection and storage of data via Webtrekk can be objected to at any time with effect for the future. For this purpose, please use the following link:

Confirming this link, an opt-out cookie is added. This cookie is valid for 5 years. Please note that if you delete cookies from your computer you also delete this opt-out cookie, i.e. if you continue to object to anonymous data collection via Webtrekk you must re-enter the opt-out cookie. The opt-out cookie is set for each browser and each terminal device. If you visit our site with different browsers or from home and office, you must place the opt-out cookie on each computer and on each browser.

Retargeting and data collection by third parties for banner advertising

In the context of retargeting and banner advertising, we use the services of third parties who place cookies on our website. These are the following companies for this activity:

– Doubleclick by Google, Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA;

– GmbH, Rotherstr. 16, 10245 Berlin, Germany;

– Adform Germany GmbH; Gr. Burstah 50-52, 20457 Hamburg, Germany;

– Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA;

– Criteo CIL, 32 Rue Blanche, 75009 Paris, France;

– The Rubicon Project Ltd., Walmar House, 5th Floor, 296 Regent St., London, W1B 3HR, United Kingdom;

– Yieldlab AG, Colonnaden 41. 20354 Hamburg, Germany;

– Xaxis, Inc., 132 West 31 Street, 9th Floor, New York, NY 10001, USA;

Secure data transmission

We transmit your personal data securely via encryption. Of course, this also applies to your order and customer login. We use the TLS (Transport Layer Security) or SSL (Secure Socket Layer) coding system.

We also protect our web pages and other systems by means of technical measures against loss, destruction, access, tampering or dissemination of your data by unauthorized persons.

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